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March 15, 2008
U420NB
Jayme Schwartz (x128)
Chrissy Carney (x117)
HWH PR/New Media
(212) 355-5049
jaymes@hwhpr.com
ccarney@hwhpr.com
BRIGGS & RILEY ENHANCES ITS BASELINE COLLECTION WITH ULTIMATE PERFORMANCE FEATURES

Updated Expansion System, New 3-In-1 Lid with Removable Suit Folder, Ergonomic Handles and New Chocolate Color Make This Signature Line Tops in Functionality and Style

Hauppauge, N.Y. - Briggs & Riley Travelware, a leader in innovative, high-quality luggage, continues to make business travel hassle-free, enjoyable and efficient with its updated Baseline Collection. Featuring the most up-to-date engineering upgrades, including an ergonomically designed one-touch expansion system and a 3-in-1 lid that allows for flat packing, the latest Baseline Collection remains the most functional and comprehensive in the industry. Additionally, the company continues to put style at the forefront with the introduction of chocolate brown, complementing the lines core colors of black and olive. With these enhancements, Briggs & Rileys Baseline Collection is the ultimate choice for the serious traveler who requires rich features with dependability and style to boot.

Georgene Rada, Vice President of Product Development and Design at Briggs & Riley states, As a performance-driven brand, Briggs & Riley constantly improves our products to exceed our customers expectations. For example, as a pioneer of flat-packing, weve designed a new 3-in-1 interior lid pocket that features a garment sleeve, a packing panel plus a tie pocket. The new interior lid pocket allows for wrinkle-free flat packing and easier access to garments. Our goal is to make travel easy and ensure that our customers have the means to do it.

Most notably, Baselines LXpandable Uprights feature a brand new pop-up expansion system that is easier and more ergonomic to use. With a simple touch, the bag expands with the assistance of the spring loaded mechanism. Along with the new 3-in-1 interior lid, other innovative features include updated top and side carry handles that are leather wrapped and ergonomically shaped for greater comfort and ease of use.

With these new enhancements to the Baseline Collection, Briggs & Riley is continuously striving to meet the travel needs of its customer, the serious traveler.

All Baseline pieces are available in black and olive. The following styles will also be available in chocolate:
  • Boarding Tote #226 ($129.00)
  • Large Shopping Tote #255 ($129.00)
  • Wheeled Cabin Bag #U212 ($259)
  • Wheeled Compact Tote #U214 ($259.00)
  • Deluxe Wheeled Garment Bag #U376 ($489.00)
  • 20 Carry-On Superlight Upright #U420L ($269.00)
  • 22 Carry-On Expandable Upright #U422LX ($395.00)
  • 24 Expandable Upright #U524LX ($449.00)
  • 26 Expandable Upright #U526 LX ($499.00)
  • 26 Upright Duffle #UWD626 ($299.00)
About Briggs & Riley Travelware
Briggs & Riley Travelware is dedicated to building a lifelong relationship with its customers by consistently understanding and exceeding their needs. The company offers a variety of innovative, high-quality luggage collections; each aimed at a specific user lifestyle. Briggs & Riley backs all of its products with its Simple as that® warranty, the most comprehensive lifetime guarantee in the industry that even covers damage caused by an airline. Briggs & Riley products are sold exclusively through more than 500 independent specialty luggage stores in North America, select retailers internationally, and through its online boutique. Please visit www.briggs-riley.com for a list of new products and store locations.

   
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